Mission Control

Growth Report

Your Business overall performance is 88%, with social media at 76%.
Instagram continues to lead, while TikTok and YouTube remain inactive, missing key growth potential.
The top post scored 31%, based on engagement averages.
Yelp rating dropped to 4.1 (−0.2%) after a 3-star review on Oct 9 citing slow service.

Instagram is performing strong with consistent reach and engagement, but performance is being held back by inactivity on TikTok and YouTube. These are fast-growing platforms where competitors are building visibility. Crimson is currently missing out on new audiences there.
Facebook presence is minimal with low reach. Engagement is limited, and posts aren’t sparking enough comments or interactions. Focus should shift toward creating more conversation and responses (questions, polls, call-to-action captions).
Crimson needs a lead capture system connected to their online presence. Whenever someone clicks on their profile link or a promotional post, it should direct them to a simple form where they enter name, email, and phone number.
This will allow Blast Marketing to collect valuable customer data. Once captured, Crimson can launch email and SMS campaigns, promoting specials, events, or loyalty offers, driving repeat visits and building long-term relationships.
Without TikTok, YouTube, and a lead capture funnel, Crimson is leaving significant visibility and revenue opportunities on the table.